CTC·CHINA Reshaps High Quality Products and New Customer Service Experience
In today's rapidly developing market environment, new quality productivity has become a key force driving the high-quality development of the industry. On September 4, 2024, CTC·CHINA held a seminar on "New Quality Productivity Leading High Quality Development" to enhance product competitiveness and respond to diversified customer needs. The conference was chaired by Mr. Zhang Jianhong, President of Cornell China, and various departments including marketing, research and development, production, and quality control participated to explore how to further enhance product competitiveness through the empowerment of new quality productivity, accurately connect with and exceed customers' diversified needs.
Firstly, Ms. Zhang Hong, General Manager of CTC·CHINA ，summarized the achievements of the Asia Pet Expo. CTC·CHINA made a stunning debut with a strong lineup of 300+products in dual exhibition areas, attracting attention from domestic and foreign brands, attracting nearly a thousand visitors, and demonstrating its brand strength.
Ms. Zhang Hong, the General Manager, deeply analyzed the pain points of current industry customers based on the Asia Pet Expo, such as the strong influence of self media, the dominance of foreign brands in the market, and the serious homogenization of domestic brands. In response to the diversified needs of the market, CTC·CHINA has proposed a product strength enhancement plan led by new quality productivity, aiming to meet customers' demands for high-quality, diversified, and innovative pet food raw materials.
Deeply analyze the market and grasp customer needs
The CTC team conducts in-depth market research, understands customer demand trends, collects customer feedback, accurately grasps customers' real needs, and provides customers with more accurate and diversified products and services.
Innovation driven, driving continuous product upgrades
As a plant-based raw material supplier with 20 years of industry experience, we have advantages such as a wide variety of products, a complete range of categories, and strong resource integration capabilities. Based on market and customer demand, CTC·CHINA will launch more innovative products that meet market demand, refine and upgrade existing products, and enhance product competitiveness.
Equipment optimization, dual improvement of efficiency and quality
To meet the high-quality market demand, advanced technology and equipment are introduced to achieve precision and efficiency in the production process, ensuring stable production efficiency and quality.
Technology leadership, strengthening product quality assurance
Technological innovation is the core element of new quality productivity, and CTC·CHINA will continue to strengthen cooperation and exchanges with research institutions, universities, and other units to enhance the technological content and added value of products. At the same time, we will strengthen the construction of the quality control management system, strictly control every link from raw material procurement, production and processing to finished product inspection, and ensure that products meet national standards and customer requirements.
Customer first, optimize service and experience
CTC·CHINA optimizes service processes based on customer feedback, deeply communicates and understands customer needs, provides personalized and professional services, and enhances customer satisfaction.
Mr. Zhang Jianhong, President of CTC·CHINA made a final summary of the meeting. Mr. Zhang emphasized that new quality productivity is not only a key force in promoting industry change, but also a necessary path for CTC·CHINA to achieve high-quality development. To achieve these goals, Mr. Zhang has set clear tasks and requirements for each department.
Products and services need to be innovative
Develop more innovative and competitive products and services using advanced technology and models, with a focus on promoting the development and promotion of puffed raw materials, natural pigments, and other products. Establish precision processing centers, upgrade dehydration and micro powder production lines to meet market demand for high-quality and diversified products.
To optimize the production process, improve efficiency and quality
Optimize the performance matching of key equipment such as puffing, micro powder, and drying to improve production efficiency and quality. By upgrading equipment and strengthening quality control management, we aim to achieve precision, efficiency, and quality stability in the production process, better respond to market demand, and improve customer satisfaction.
We need to strengthen our customization capabilities
Continuously strengthen technological innovation and R&D investment, continuously optimize and upgrade production equipment according to changes in customer needs, flexibly adjust production processes, provide personalized product customization services for customers, and enhance customer satisfaction.
To improve the quality of customer service
Continuously monitor changes in customer needs, optimize service processes, improve service efficiency and quality, enhance customer trust and satisfaction.
CTC·CHINA always adheres to the value of "customers, employees, and suppliers are a community of shared interests", and takes "raw materials are the starting point of quality" as its mission. It is committed to becoming a high-quality global supplier of plant-based raw materials and building a win-win community of shared interests with customers, employees, and suppliers. Through the application and practice of new quality productivity, CTC will continuously improve the quality of products and services, meet diversified customer needs, and achieve mutual growth and prosperity with customers.